MYMOBILESPONSOR is an innovative and discrete service that provides recovering addicts a variety of inspirational and motivational text messages (SMS) sent directly to their cell phone.

Denver, Colorado June 28, 2007 – Lucid Text, LLC, for the first time ever in the SMS industry, is launching a nationwide text messaging campaign geared towards providing text messages of support and inspiration for recovery alcoholics or drug users. The campaign called MYMOBILESPONSOR was launched nationally June 25, 2007 from its offices in Denver, Colorado.

MYMOBILESPONSOR is an innovative and discrete service that provides recovering addicts a variety of inspirational and motivational text messages (SMS) sent directly to their cell phone. Lucid Text, the developer of MYMOBILESPONSOR, realized the need for daily inspiration, motivation, and support and is delivering it through text messages, twice a day, seven days a week.

When CEO and founder of Lucid Text, John Spanbauer, discovered that one of his copywriters was a 20-year recovering alcoholic and active AA member, the concept was formed and the writing began.

Now with over 3,000 treatment centers interested in providing this service to their patients as a key part of their post-recovery plan, Spanbauer replied, “This is only the beginning of an entirely different approach utilizing technology to reach people whenever and wherever they may be with powerful messages of hope and motivation. MYMOBILESPONSOR is the first company to provide such a service. We are also reaching a niche of individuals that want a confidential alternative or addition to current treatment modalities.”

Apart from the technology involved in delivering thousands of messages a day all across the country, MYMOBILESPONSOR’s uniqueness rests in the fact that it is written by recovery alcoholics and drug users who have been down and out and realize how important every little bit of support can be, one day at a time.

MYMOBILESPONSOR can be ordered online at mymobilesponsor.com. The company is already in the process of developing and providing an additional service that would incorporate TTS (text-to-speech) and PRV (pre-recorded voice) technology. MYMOBILESPONSOR is expanding their subscription programs to offer a Personal Power Call for subscribers to receive a daily phone call for individuals who prefer hearing messages of support and strength instead of or in addition to reading them. The costs of the different programs start at $19.99/month and require no annual subscription.

About LucidText:

LucidText, LLC, offers a variety of text messaging services, including an innovative marketing service where a company can text coupons to customers cell phones. If you would like more information about this topic, or to schedule an interview with John Spanbauer, he can be reached at 303-910-5646 or by e-mail at john@lucidsun.com.

Contact:

John D. Spanbauer

LucidText, LLC

303-910-5646

http://www.mymobilesponsor.com

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Air Cannons, Inc. recently started the service of shrink wrapping t-shirts that are shot from their air cannons at sporting events. They also have added a new line of promotional products that can be shot out into the crowds.

Denver, Colorado March 5, 2007 –You see air cannons in action just about every night in arenas and stadiums around the U.S. and the world. Air Cannons, Inc. has added the convenience of shrink wrapping the t-shirts so it’s more convenient for the shooter to blast out more t-shirts in a shorter time. And they’ve added new products that can shot into the crowd.

Air Cannons have been featured lately in such shows as “American Chopper”, “Pimp My Ride” and a commercial for ESPN. Air cannons are used as a marketing tool at events to excite the crowd, but also brand the sports team or their sponsors. Besides shooting t-shirts, the air cannons can also shoot other items that include coupons or other branding material.

Mark Cuban, owner of the Dallas Mavericks, had this to say about air cannons in his January 15, 2007, blog posting, “The minute the T Shirt cannons or slingshots come on the court, field or ice, every man, woman or child of any age is up screaming their head off trying to get a free T Shirt . They have no idea what is on the shirt. They know the chances of getting one are slim, but it doesn’t matter. It’s T Shirts gone wild.”

With the new shrink wrap service, each t-shirt will be wrapped in plastic and ready to launch, providing a nice professional look when a person catches the shirt. The shrink wrap also protects the t-shirts from dirt and scuffs in case it hits the ground. Previously t-shirts were wrapped in tape or rubber bands to keep the t-shirt together while in flight.

Air Cannons does the printing and rolling of the shirts so they are ready to blast out when the client receives them. This saves time, money and hassle from having to roll and bind hundreds or thousands t-shirts.

Air Cannons is also offering new and innovative products that can be shot into the crowd. Air Cannons can have custom promotional products developed that symbolize your company and is perfect for launching out from an air cannon. Ideas include bottles, cans, stuffed animals, and toy cars. Promotional products can be imprinted with coupons and contact information. With hundreds of possible shapes, stress relievers will provide a unique marketing tool for companies.

"The new shrink wrap service will help our clients shoot more t-shirts and products into crowd and increase their branding," said Jake Wilson, co-owner of Air Cannons, Inc. "We know the crowds light up with our cannons come out during breaks, and we’re looking forward to seeing that happen more often with our new shrink service and the greater variety of products shot into the crowd."

For additional information on custom air cannons and blastable promotional products, contact Adam Whitney or visit www.aircannonsinc.com. They can help you customize an air cannon to excite the crowds at your events.

About Air Cannons, Inc:

Air Cannons, Inc., has been in business for 10 years and is a leader in the t-launcher industry. They have provided air cannons to hundreds of sports teams, radio stations, universities, and marketing companies. Air Cannons, Inc., products have been featured on “American Chopper”, “Pimp My Ride”, and ESPN.

Contact:

Adam Whitney, sales manager

Air Cannons, Inc.

720-207-9077

http://www.aircannonsinc.com

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I took an improv class several years ago and one of the main principles was to take what the other person gave you and work with it.

An example: Your partner says, "You have a duck on your head." The wrong answer is, "No, I don't. It's a quail." Instead you say something like, "Yes and he keeps my head very warm. He's my best friend Jimmy. Where's your duck?"

The same is true in our business community. We have plenty of people who want to stomp on our ideas. Instead of exploring ideas together, our clients or co-workers look at why something won't work.

So, when tempted to deny your co-worker or client an idea, try the "Yes, and..." exercise of exploring ideas together.

I had lunch with a potential new client the other day. He and I were talking about redesigning his web site to help him get more visitors and have them buy more of his products.

He has great potential. One reason this is so is because he does a lot of writing and has many articles on his web site. One or more of them are bound to pique someone's interest enough for them to give him a call. Also, having more content on his site is bound to help him with search engines.

Once we have the site redesign and properly formatted for the search engines, it's going to be amazing the amount of new traffic he will see coming to his site. He also has about 12 hours of interviews that he could sell online as audio pieces, as well as selling the transcripts from his intereviews.

There is great potential for me. And there is great potential for you when you make a concerted effort to become an expert in your business field.

For the last several years, MSN has been getting its search results from other companies. As of late, they've been getting their results from Yahoo! So, it you got into Yahoo, then you would show up in MSN. They displayed a little differently and might be in a bit of a different order, but they were essentially the same results. But things are changing.

For the last year or so MSN has been putting together search results of their own. They are in Beta testing now and could be using their own results within the first quarter of 2005. They are going after Google as the leader in the search engine world, which I'm not sure will happen. MSN is certainly putting a lot of money, people and time into. I was contacted a couple weeks ago to consider a job in Redmond helping out with their search engine marketing, but I'm content to stay here in Denver.

I'm dubious that they'll take over Google as an industry leader. They may put a dent in their market, but I think Google is too focused to be beaten at this time. MSN has a lot of other things going on--software, operating systems, internet service provider, etc. Google just concentrates on search.

As I watched "Rudolph the Red-Nosed Reindeer" I was thinking that I should have sang this song as I left my last job.

I was thinking of "Saturday Night Live" when Molly Shannon's Mary Catherine Gallagher would break into song to express her feelings. So, I thought, "I'm not just a misfit, I'm not just a nitwit. You can't fire me, I quit, since I don't fit in." And I really didn't fit in.

I had a place to go, which happened to be anywhere except where I was.

I think we often settle for the comfortable, the routine, the familiar. I see that all the time, even though people hate where they are. They stay because it's convenient and are scared to leave, even though they feel it's better to stay where they are.

My leaving several months ago was so good for me but it's been difficult. Over the last month I have been in a battle with a couple clients to get them to give us what they owe us. We did a screensaver for a local company that has 800 employees. I figured they were good for the money, especially because they were a bank with 40 branches. But the nitwit we were working with kept telling us the check was in the mail.

It turns out that she never turned in the invoice we gave her in October for the $550 down payment. She told us in mid-November that the office in Utah had processed the invoice and had sent it out two weeks previous. She said she stopped payment on the check and resent our invoice. This past week my bookkeeper called the office in Utah, and they had never heard of us and had never processed the invoice. If I was a vengeful person I would go after this woman and report her to her boss (which I still might do).

To me it's been a good learning lesson to get a down payment before doing any work and to get the final payment before turning over the final product. I might be a misfit at times, but I'm not a nitwit.

Dick Russell took me to lunch several years ago. He and I worked for the same organization, and his office was starting to do seminars, something I had been doing for a year or two. We had developed systems and marketing approaches that he thought would be helpful to his work.

Over lunch he tooks notes during our conversation and asked a lot of questions. He was interested in what I had to say and showed me respect, even though I was 15 years his junior. He was humble and teachable. He was the type of person that I want to be.

One a November Sunday a couple years later I was talking with him after church and he said doctors were concerned about a lump he had on his neck. He was concerned, too. I was hoping it was just a benign cyst or clogged pore. It ended up being cancer.

The following summer Dick was on his deathbed. Some guys from church took turns sleeping on a cot next to his bed so his wife could get some rest in the other room. I gladly took a turn this one night, which ended up being his last night on earth. He died peacefully near midnight that next evening.

I miss seeing him and talking with him. He was a man to be respected and loved. You may have never heard of him, but his life was of great value because of his impact here on earth and eternity. He was a good man. If I could leave this earth being remembered as a good man, I would be very satisfied.